Zac Lennard: Digital Marketing Portfolio

A set of crisp, branded marketing collateral arranged on a clean white surface, including an embossed folder, business card with subtle silver foiling, and a glossy brochure partially opened to a section showing a digital campaign mockup. Everything is accompanied by a slender black pen with a satin finish. The environment is spare, with only a geometric acrylic paperweight in the background, suggesting a refined office space. Cool, overhead studio lighting creates gentle shadows and brings out the sharp lines and textures of each item, emphasizing professionalism. The shot is top-down, using a balanced, symmetrical composition to draw the eye across all elements. The image is rendered with photographic clarity and a minimalist, contemporary style, underlining the candidate's attention to branding detail.

About me

I am a soon-to-graduate BA Media and Communications student, predicted a First Class degree, focused on digital campaigns, content strategy, and data-driven audience insight, presenting selected university, editorial, and self-initiated projects. I enjoy turning research and strategy into clear, engaging content across platforms. This portfolio shows how I think, plan, and execute marketing work.

Selected projects

Explore a curated mix of university, editorial, and self-initiated work and campaigns that reveal the thinking, strategy, and execution behind each project.